Quick Answer: The hottest holiday gifts of 2026 are squishy toys like NeeDoh, LEGO (especially LEGO Botanicals), Labubu and other blind boxes, KPop Demon Hunters dolls and the Pokémon 30th Celebration Elite Trainer Box, plus classics like perfume, jewelry, lululemon, UGGs and AirPods. You can find all of them on Whatnot, often for less than retail – below are the Whatnot sellers we’d buy each one from.
We built this guide from this year’s biggest holiday gift lists – Whatnot’s own 2026 toy and collectible trends, The Toy Insider’s Hot 20, TODAY and Yahoo – then searched Whatnot on October 20, 2026 to find who is actually selling each item. Every seller below has a rating of 4.7 or higher and thousands of reviews, and many are the same sellers on our Most Followed Whatnot Sellers list.
Disclosure: this post contains Whatnot affiliate links. Until Whatnot’s affiliate program closes on November 30, 2026, we may earn a commission if you shop through them, at no extra cost to you.
Quick Picks: The Whatnot Holiday Gift Guide
| Gift | Whatnot seller | Rating & sales |
|---|---|---|
| NeeDoh and Squishy Toys | fidgetdohfactory | ⭐5.0 · 17.5K sold |
| Squishmallows and Everyday Toys | wesaveyoumoney | ⭐4.9 · 564.4K sold |
| LEGO Sets, Including LEGO Botanicals | wapibricks | ⭐4.9 · 122.7K sold |
| Labubu, Pop Mart and Blind Boxes | chubbymonster | ⭐5.0 · 78K sold |
| KPop Demon Hunters Dolls and Merch | taggrabber | ⭐4.9 · 10.7K sold |
| Bratz, Jellycat and Nostalgic Plush | sunshinegirlsthrift | ⭐5.0 · 63.3K sold |
| Hot Wheels | coloradodiecast | ⭐5.0 · 286.1K sold |
| Funko Pops | plasticempire | ⭐5.0 · 159.6K sold |
| Pokémon 30th Celebration Elite Trainer Box | zenmart | ⭐4.9 · 380.7K sold |
| Magic: The Gathering (The Hobbit) | gamecorps | ⭐5.0 · 565.7K sold |
| Sports Cards | backyardrips | ⭐4.9 · 604K sold |
| Silver and Collectible Coins | traderbea | ⭐5.0 · 1.1M sold |
| Vinyl Records | vcvinyl | ⭐5.0 · 741.7K sold |
| Designer Perfume | giftexpress | ⭐4.8 · 777.3K sold |
| Skincare and Makeup | beautybenders | ⭐4.9 · 450.9K sold |
| Silver and Gold Jewelry | jaysjewels | ⭐4.9 · 1.3M sold |
| lululemon | lemonadeshop | ⭐5.0 · 13.6K sold |
| UGG Boots | pdxpickups | ⭐5.0 · 33.9K sold |
| Women’s Fashion | 36samplesale | ⭐4.9 · 810.9K sold |
| Handbags and Accessories | blazendary | ⭐4.8 · 492.2K sold |
| Invicta Watches | invictastores | ⭐4.9 · 1.7M sold |
| Sneakers | ohiothrifters | ⭐4.9 · 370.4K sold |
| Men’s Clothing | tytanmarket | ⭐4.9 · 303.9K sold |
| AirPods Pro 3 | prime_deals | ⭐4.8 · 126.8K sold |
| Retro Handheld Game Consoles | scoremore318 | ⭐4.9 · 151.4K sold |
| Video Games | jandsgames | ⭐5.0 · 562.5K sold |
| Cozy Bedding and Blankets | american_linen | ⭐4.8 · 164.1K sold |
| Candy and Snacks | candybundlez | ⭐4.8 · 88.5K sold |
| Gifts for Pets | nursesarah | ⭐5.0 · 122.7K sold |
Why Shop for Gifts on Whatnot?
- Lower prices. Many sellers start auctions at $1, and even Buy It Now listings are often below retail.
- Hard-to-find items. When the big stores sell out of a hot toy, Whatnot sellers often still have it.
- Black Friday and Cyber Monday shows. Two-thirds of shoppers plan to shop on Black Friday this year (Valpak survey), and Whatnot sellers run some of their biggest shows that weekend.
- Buyer protection. Whatnot covers purchases that don’t arrive or aren’t as described – see our is Whatnot legit? review.
Trending Toys for Kids (and Kidults)
Toys and games are on 55% of holiday shopping lists this year (Valpak), and the hottest ones are small, collectible and under $50 – right in Whatnot’s sweet spot.
NeeDoh and Squishy Toys
Squishy toys are the biggest toy trend of 2026. They made up nearly two-thirds of all Toys & Hobbies searches on Whatnot this year, and NeeDoh was the most-searched brand (Whatnot via The Toy Book). The NeeDoh Collection also made The Toy Insider’s Hot 20 list. fidgetdohfactory runs big NeeDoh and squishy shows with $1 starts, so they make easy stocking stuffers.
Where to Buy It: fidgetdohfactory – 51.8K followers · ⭐5.0 from 4.8K reviews · 17.5K items sold
👉 Shop NeeDoh and Squishies from fidgetdohfactory
Squishmallows and Everyday Toys
Squishmallows are still one of the safest plush gifts for kids, teens and adults. wesaveyoumoney had more Squishmallows listed than any other seller when we searched, and runs weekly $1-start LEGO and toy shows packed with Squishmallows, Disney, Marvel, Barbie, Hot Wheels-style cars and games. It also has a big Black Friday show on the schedule.
Where to buy it: wesaveyoumoney – 258.4K followers · ⭐4.9 from 79.9K reviews · 564.4K items sold
👉 Shop Squishmallows and toys from wesaveyoumoney
LEGO Sets, Including LEGO Botanicals
LEGO is one of the top-selling brands on Whatnot this year, and adult LEGO lines like Botanicals, Architecture and Art saw a combined 250% jump in searches (The Toy Book). LEGO flower sets also made Yahoo’s list of the hottest gifts of 2026. wapibricks sells sealed sets by set number, including Botanicals like the Poinsettia – a great gift for adults who don’t think they want LEGO.
Where to buy it: wapibricks – 76.4K followers · ⭐4.9 from 18K reviews · 122.7K items sold
👉 Shop LEGO sets from wapibricks
Labubu, Pop Mart and Blind Boxes
Mystery collectibles are back in a big way this year according to The Toy Insider (2026 gift guide), and blind boxes are all over the 2026 toy lists. chubbymonster specializes in Pop Mart, including Labubu, Hirono and other The Monsters series, with sealed cases and exclusives that are hard to find in stores.
Where to buy it: chubbymonster – 44.5K followers · ⭐5.0 from 25.6K reviews · 78K items sold
👉 Shop Labubu and Pop Mart from chubbymonster
KPop Demon Hunters Dolls and Merch
KPop Demon Hunters is one of the biggest licenses of the season. Mattel’s singing dolls made The Toy Insider’s Hot 20 (The Toy Insider) and Macy’s and Target’s top toy lists (TODAY). taggrabber had more KPop Demon Hunters listings than any other seller when we searched, and runs regular KPop toy shows – a good place to look if the big stores sell out.
Where to buy it: taggrabber – 6.5K followers · ⭐4.9 from 1.4K reviews · 10.7K items sold
👉 Shop KPop Demon Hunters from taggrabber
Bratz, Jellycat and Nostalgic Plush
Nostalgia is driving a lot of toy shopping this year. Whatnot says searches for Bratz rose 170% and Build-A-Bear 190% in 2026 (The Toy Book). sunshinegirlsthrift runs plush and doll shows with Bratz minis, Jellycat, LPS and vintage plush – perfect for the millennial in your life.
Where to buy it: sunshinegirlsthrift – 19.2K followers · ⭐5.0 from 12.2K reviews · 63.3K items sold
👉 Shop Bratz and plush from sunshinegirlsthrift
Hot Wheels
Hot Wheels are a classic stocking stuffer for kids and a serious hobby for adult collectors. coloradodiecast has sold over 286,000 items and adds new collections all day, so you can find anything from a few dollars to rare finds.
Where to buy it: coloradodiecast – 23.2K followers · ⭐5.0 from 19.2K reviews · 286.1K items sold
👉 Shop Hot Wheels from coloradodiecast
Funko Pops
Funko Pops are an easy gift for anyone with a favorite show, movie or game. plasticempire runs Funko Pop shows with $3 starts, plus grails and chase variants for serious collectors.
Where to buy it: plasticempire – 46.5K followers · ⭐5.0 from 21.6K reviews · 159.6K items sold
👉 Shop Funko Pops from plasticempire
Gifts for Collectors
Pokémon 30th Celebration Elite Trainer Box
Pokémon is turning 30, and the Pokémon TCG 30th Celebration Elite Trainer Box made The Toy Insider’s Hot 20 list (The Toy Insider). Pokémon is also the biggest thing on Whatnot right now – about four Pokémon cards sell every second, and more than 10 million sold in September 2026 alone (The Toy Book). zenmart lists the 30th Celebration Elite Trainer Box, and novatcg, the #1 Trading Card Games seller on our leaderboard, is another great place for sealed Pokémon.
Where to buy it: zenmart – 148K followers · ⭐4.9 from 61.8K reviews · 380.7K items sold
Also try: novatcg – 645.9K followers · ⭐4.9 from 163.4K reviews · 1.2M items sold
For Pokémon surprise sets: woosleys – 710.8K followers · ⭐4.9 from 218K reviews · 739.9K items sold. It runs big $1 surprise-set shows with giveaways every few minutes.
Magic: The Gathering (The Hobbit)
Magic’s The Hobbit set sold five times more than regular Magic sets on Whatnot in August and September (The Toy Book), so it’s a strong pick for the Magic player or Tolkien fan. gamecorps runs Magic breaks with $1 starts and free boosters.
Where to buy it: gamecorps – 138.4K followers · ⭐5.0 from 97.8K reviews · 565.7K items sold
👉 Shop Magic: The Gathering from gamecorps
Sports Cards
For the sports fan, backyardrips is the #1 Sports Cards seller on our leaderboard. See what we got in our Sports Cards seller review.
Where to buy it: backyardrips – 380.2K followers · ⭐4.9 from 66.4K reviews · 604K items sold
👉 Shop sports cards from backyardrips
For signed memorabilia: hobbyboxny – 442.9K followers · ⭐4.9 from 264.7K reviews · 2.3M items sold. It has sold more items than any other seller on our Most Followed list.
Silver and Collectible Coins
Coins make a meaningful gift that holds its value. traderbea is the #1 Coins & Money seller on our leaderboard, with a perfect 5.0 rating from more than 150,000 reviews. We wrote about our order in our Coins & Money seller review.
Where to buy it: traderbea – 307.6K followers · ⭐5.0 from 155.2K reviews · 1.1M items sold
Vinyl Records
Record players made Yahoo’s hottest gifts of 2026 (Yahoo), and you need something to play on them. vcvinyl is the top Music seller on our list, with a 5.0 rating from over 100,000 reviews. See our Music seller review.
Where to buy it: vcvinyl – 83.8K followers · ⭐5.0 from 107.7K reviews · 741.7K items sold
👉 Shop vinyl records from vcvinyl
Gifts for Her
Designer Perfume
Perfume is one of the easiest gifts to get right, and giftexpress – the #1 Beauty seller on our leaderboard – runs designer perfume and cologne shows with $1 starts.
Where to buy it: giftexpress – 741K followers · ⭐4.8 from 216.1K reviews · 777.3K items sold
👉 Shop perfume from giftexpress
Skincare and Makeup
beautybenders has sold more than 450,000 beauty items and runs shows full of Sephora-type brands, often with Sephora gift card giveaways. If you want to see what buying beauty on Whatnot is like, read our Beauty seller review, where we bought 24 Sephora items.
Where to buy it: beautybenders – 177.9K followers · ⭐4.9 from 49.8K reviews · 450.9K items sold
👉 Shop beauty from beautybenders
Silver and Gold Jewelry
jaysjewels is one of the biggest jewelry sellers on Whatnot, with more than 1.2 million items sold. It runs 24-hour shows with sterling silver, diamonds and gold chains, so you can shop late after the kids are in bed.
Where to buy it: jaysjewels – 635K followers · ⭐4.9 from 250.8K reviews · 1.3M items sold
👉 Shop jewelry from jaysjewels
lululemon
lululemon made Yahoo’s list of the hottest gifts of 2026 twice (Yahoo). lemonadeshop sells lululemon pieces like the Scuba Oversized Funnel-Neck Half Zip, usually for less than retail.
Where to buy it: lemonadeshop – 31.4K followers · ⭐5.0 from 3.5K reviews · 13.6K items sold
👉 Shop lululemon from lemonadeshop
UGG Boots
Cozy is a big theme this holiday season, and UGGs are the classic cozy gift. pdxpickups lists UGG boots like the Classic Ultra Mini by size, alongside other fall favorites like Patagonia, The North Face, Free People and lululemon, all with a perfect 5.0 rating.
Where to buy it: pdxpickups – 31.2K followers · ⭐5.0 from 5.6K reviews · 33.9K items sold
Women’s Fashion
Clothing and accessories are the #1 gift category this year – 68% of shoppers plan to buy them (Valpak). 36samplesale is the #1 Women’s Fashion seller on our leaderboard, with more than 800,000 items sold.
Where to buy it: 36samplesale – 411.3K followers · ⭐4.9 from 148.5K reviews · 810.9K items sold
👉 Shop women’s fashion from 36samplesale
Handbags and Accessories
blazendary is the #1 Bags & Accessories seller on our leaderboard, with more than 580,000 followers.
Where to buy it: blazendary – 582.9K followers · ⭐4.8 from 151.6K reviews · 492.2K items sold
Gifts for Him
Invicta Watches
invictastores is the official Invicta shop on Whatnot and has sold over 1.7 million items. We won a men’s Invicta watch (MSRP $99) for $8 in our Invictastores watch review.
Where to buy it: invictastores – 603K followers · ⭐4.9 from 333.7K reviews · 1.7M items sold
👉 Shop watches from invictastores
Sneakers
ohiothrifters is the #1 Sneakers & Shoes seller on our leaderboard, with more than 600,000 followers. See our Sneakers seller review.
Where to buy it: ohiothrifters – 616.8K followers · ⭐4.9 from 156.6K reviews · 370.4K items sold
👉 Shop sneakers from ohiothrifters
Men’s Clothing
tytanmarket is the #1 Men’s Fashion seller on our list. Read what we got in our Men’s Fashion seller review.
Where to buy it: tytanmarket – 331.4K followers · ⭐4.9 from 62.9K reviews · 303.9K items sold
👉 Shop men’s fashion from tytanmarket
Tech and Gaming Gifts
Electronics are on 54% of holiday shopping lists this year (Valpak).
AirPods Pro 3
AirPods Pro 3 made Yahoo’s list of the hottest gifts of 2026 (Yahoo). prime_deals lists AirPods Pro 3 alongside other tech deals.
Where to buy it: prime_deals – 175.2K followers · ⭐4.8 from 27.1K reviews · 126.8K items sold
👉 Shop AirPods from prime_deals
Retro Handheld Game Consoles
Retro handhelds loaded with classic games are a fun, affordable gift for kids and adults who grew up on old consoles. scoremore318 sells handhelds like the RG36PRO, and it has sold over 150,000 items.
Where to buy it: scoremore318 – 214.9K followers · ⭐4.9 from 31.2K reviews · 151.4K items sold
👉 Shop retro handhelds from scoremore318
On a budget? We bought a G5 retro handheld from dailydealzga, the #1 Electronics seller on our list, for $17.84 with shipping. Our full review is coming soon.
Video Games
jandsgames is the #1 Video Games seller on our list, with a perfect 5.0 rating from more than 130,000 reviews. See our Video Games seller review.
Where to buy it: jandsgames – 268.2K followers · ⭐5.0 from 130.1K reviews · 562.5K items sold
👉 Shop video games from jandsgames
Home, Stocking Stuffers and Pets
Cozy Bedding and Blankets
Home and cozy gifts are big this year as more people host smaller gatherings at home. american_linen is the #1 Home & Garden seller on our leaderboard.
Where to buy it: american_linen – 194.2K followers · ⭐4.8 from 44.8K reviews · 164.1K items sold
👉 Shop bedding from american_linen
Candy and Snacks
For stocking stuffers and office gift swaps, candybundlez runs Candy Cases shows with $1 starts several times a week, and had more candy listed than any other seller when we searched.
Where to buy it: candybundlez – 146.7K followers · ⭐4.8 from 25.4K reviews · 88.5K items sold
👉 Shop candy from candybundlez
Gifts for Pets
Don’t forget the pets. nursesarah is the #1 Pets seller on our leaderboard, with a perfect 5.0 rating.
Where to buy it: nursesarah – 45.9K followers · ⭐5.0 from 18.1K reviews · 122.7K items sold
👉 Shop pet gifts from nursesarah
Tips for Holiday Shopping on Whatnot
- Order early. Most sellers ship in 1-2 days, but USPS gets busy in December. Buying by early December gives you a cushion.
- Follow and bookmark shows. Follow the sellers you like and bookmark their upcoming shows so you get notified when they go live.
- Check ratings and reviews. Every seller here has a 4.7 rating or higher. Before buying from someone new, look at their rating, review count and items sold.
- Combine shipping. You usually pay shipping once per seller per show, so buying several gifts from the same seller in one show saves money.
- Set a budget. Live auctions move fast. Decide your max bid before the item comes up.
How We Picked These Sellers
We started with the gifts showing up on this year’s biggest holiday lists, then searched Whatnot for each one on October 20, 2026. For each item we looked at which sellers were live or had listings for it, then checked their followers, rating, review count and items sold. We only included sellers rated 4.7 or higher with hundreds or thousands of reviews. Seller stats change daily, so they may be a little different when you visit.
Sources: Whatnot 2027 Trends Report (The Toy Book), The Toy Insider 2026 Holiday Gift Guide, TODAY’s hottest toys of 2026, Yahoo’s hottest gifts of 2026, Valpak 2026 holiday survey.
Frequently Asked Questions
What are the most popular holiday gifts in 2026?
The most popular holiday gifts in 2026 include squishy toys like NeeDoh, LEGO sets (especially LEGO Botanicals), Labubu and other blind boxes, KPop Demon Hunters dolls, the Pokémon TCG 30th Celebration Elite Trainer Box, AirPods Pro 3, lululemon, perfume and jewelry. Clothing and accessories, gift cards, toys and electronics are the top gift categories overall.
Can you buy holiday gifts on Whatnot?
Yes. Whatnot sells toys, collectibles, beauty, jewelry, watches, sneakers, clothing, electronics and more through live auctions and Buy It Now listings, often for less than retail.
Is it safe to buy gifts on Whatnot?
Yes, if you buy from well-rated sellers. Whatnot has buyer protection for items that don’t arrive or aren’t as described, and every seller in this guide has a rating of 4.7 or higher with thousands of reviews.
When should I order holiday gifts on Whatnot?
Order by early December. Most Whatnot sellers ship within 1-2 days, but shipping carriers slow down closer to the holidays.
Who are the best Whatnot sellers for toys?
For toys, try wesaveyoumoney for Squishmallows and everyday toys, plus specialists like fidgetdohfactory for NeeDoh, wapibricks for LEGO, chubbymonster for Labubu and Pop Mart, and coloradodiecast for Hot Wheels.
